Matthew Goddard

Playing the infinite game


behavioural econmics

  • Nudge me will ya!

    The health minister is empowering councils to “nudge” us into a healthier lifestyle This phrase confirms that David Cameron and the “compassionate conservatives” are acting on their consultations with Prof. Cass Sunstein and Richard Thaler about social policy reform. For those of you who don’t recognise the names, Prof. Sunstein is currently the Administrator of… Continue reading